GAME & HUNT’s first edition was the December 1994 issue. It was then called SA WILD/GAME and the overall objective was to promote the South African Game Organisation (SAGO) and to be of service to the game rancher.
Today on average 15 000 copies are sold en 2 500 subscribers en 17 600 printrun, Sales has already reached more than 20 000 some months and is growing. The magazine is aimed at the broad game industry in South Africa. The main role-players in the game industry, namely hunters, game ranchers and nature conservationists are served by GAME & HUNT with quality informative articles and columns covering fauna and flora; hunting and arms; game production and marketing; nature conservation and eco-destinations. The reader is also kept informed about industry news – locally and internationally.