Digital Publishing Blog by PressPad Posts
In PressPad, we follow the principle 1 + 1 = 3. This is the way in which our product is created, the way in which we consult new ideas, and also try to cooperate with clients. We believe that our knowledge of mobile applications marketing and our clients’ excellent content will be able to get through the TOP PAID rankings in stores with mobile applications.
Now, to a group of people with whom we want to cooperate very closely, we would like to invite companies and professionals from the field of Desktop Publishing (DTP). Over the last few months we have tested how such cooperation proceeds, and today we are convinced that all parties can benefit from it.
How does the cooperation with PressPad take place?
Every couple of days we publish three important news for mobile publishing industry. This week top three are:
1. New York Times disclosed the revenues of its digital business and it looks good!
Business Insider reporting on the story even draws an optimistic conclusion that “(…) Even if the New York Times’ print paper, which still generates most of the company’s overall revenue of about $2 billion a year, were to shut down tomorrow, the company would still be able to fund an excellent newsroom”.
At $360 million digital arm of New York Times is still significantly smaller than paper but with a healthy growth it paints quite a good looking picture for the future.
When you buy a car, you can do a quick test drive around the block to check whether everything is working right and the ride is smooth. PressPad now gives your readers the same option. You can upload a full (paid) issue, free preview/sample, or both!
In 2013, our focus is on helping you sell more via your iPad app. We have plenty of tips lined up for you, but today is different—today we are sharing a new feature in PressPad that can help you sell more in no time.
Why are magazine samples important for my sales?
Have you ever wondered why you never come across app costing 10 cents in the App Store?
The reason for that is very simple. Apple charges from 30 to 40 percent of a commission from each purchase of an app. Whether you think it is right or wrong here are the key things to understand App Store Pricing Matrix.
There are small and medium publishing houses which still are in two minds whether to join digital revolution or not. Some are sceptical about publishing magazines and newspapers on tablets and claim that it still is an expensive and painstaking job. However, the fact is that using such tools as PressPad magazine app development is really easy. Your magazine app can be available on mobile devices within odd 14 days.
Today we start a series of short presentations of magazines available for iPad thanks to the PressPad self mobile publishing tool. Those apps look great and reading them gives a lot of pleasure. Thats why we decided to present them a little bit.
Cliché magazine is devoted to fashion, lifestyle and ways of spending your free time. It is always full of unique photos and exquisite articles on music and culture. This is how the editorial staff describes the magazine:
Designing and creating PDF files does not have to be expansive.
Some of our customers want to find the way to publish while limiting the costs. Most of the magazine designers use InDesign and there is no doubts that it is great, but still pretty expensive software. Here you will find a review of low budget and professional designing tools for designing and creating PDF files.
We found that many publishers are still thinking that it is difficult and expensive to create own magazine app for iPad.
It could be true, if they don’t use self mobile publishing tool. For those who are wondering how it works we prepared simple infographic that explanations this misunderstanding.
Find how much time, work and money you can save by using digital publishing software.