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Digital Publishing Blog by PressPad Posts

App Store Optimization in Digital Publishing – ASO Translation Service

When it comes to increasing the number of app downloads we have to consider ASO which stands for App Store Optimization. Digital Publishers can make it big on iTunes with relatively little effort. Here is how to make your magazine app resonate through Apple Newsstand on a global scale.

People Like to Have Their Publications Available Electronically

Interview with Jim Koury of Diversity Rules Magazine.

PressPad gathers publishers from all walks of life. The most crowded segments are dedicated to fashion, lifestyle and LGBT and Diversity Rules Magazine is one among them. It is a niche magazine focusing on the queer community and its allies.

How to Create a Digital Magazine for an IPad?

Apple’s iPad has changed the digital publishing industry for good. Never before have publishers had such an easy to use and handy device that allows to distribute their online magazines in a professional way. To make this process a great pleasure PressPad designed a software platform to create iPad magazines easily, without spending time and money.

If you use PDF format for your content, you are already halfway to success in effectively building brand identity on App Stores, where you can sell or distribute your publications for free next to the most popular and largest newspaper and magazine names.

Think about your digital circulation as an extra feature for your audience and the niche you serve. For example, if your online publication is consumed mostly on smartphones or tablets, during travelling or meetings, a mobile magazine app will allow people to read even in the offline mode.

However, if your magazine audience is gathered around your website then it’s quite savvy to think about our digital magazine software called PressPad Store that enables you to create an easily installable kiosk to sell access to your magazine in PDF format.

On the one hand, our magazine apps can be seen as distribution channels, and on the other – as effective content marketing tools.

Then how to publish your own digital magazine in the App Store to widen your target range by mobile users? In this article, we’re going to describe exactly what you’ll need to launch your own flip page digital magazine app.

You will see in a moment how easy it is.

Native Content Marketing The Most Promising Digital Publishing Use Case

Digital publishing on mobile devices has all it takes to dominate the tactics utilized in native content marketing activities. What’s more digital publishing on mobile platforms combines three of the most efficient content marketing tactics that I am going to describe.

PressPad Introduces Growth Hacking Feature to Help Publishers Sell More Editions on Tablets

We have released PressPad growth hacking feature called “Growth Tips”. The goal is clear: to help publishers sell more subscriptions and make magazine apps even more discoverable.

These 3 Little Known Facts Will Make You a Better Digital Publisher

If you are about to have your magazine app published in the App Store, take your time to learn what you should know about apps marketing.

The field of digital publishing – as is the case with any other business – requires undertaking specific marketing activities in order to generate sales.

People tend to overestimate the App Store. The worst thing you can do is leave your app on its own, counting on App Store’s internal marketing mechanics, which in fact are very limited, to do the job for you. It is still a store, not a marketing machine. In this article, you will learn the methods of maximizing your presence in Apple’s App Store.

The 3+1 Best Resources of Free Photos for Your Magazine That Will Rock Your Content

If you’re wondering how to amplify the impression left by your magazine on its viewers, be sure to analyze the photographs you use to illustrate your articles. High-quality, relevant photographs not only encourage one to read an article, but also help to better consolidate its content, as readers often rely on the context.

Being Digital Gives Opportunity for People Worldwide to Enjoy Our Magazine – Interview with Craig Muller of the Australian Street Car

Australian Street Car is a car magazine that covers modified cars from early 1900’s through to present day modern cars. It features car shows, drag racing, circuit racing, drifting, and everything else in the Australian car scene.

PressPad Notifications – The Right Way To Build Relationship With Magazine App Subscribers

PressPad’s business model proved itself to be a terrific solution for our publishers as it opens up a stress-free passage into the world of digital publishing on mobile devices. Additionally, it paves the direction of our product’s development.

The outcome will lead to the systematic growth of PressPad’s marketing and sales potential. This article will define Email Notification and how to use them to increase your magazine’s popularity.