Category: Case studies
Digital magazines lay on the same evolutionary path blogs do. They help build online identity and just as blogs did in the past, they are successively becoming a must-have online asset for modern companies. In this article, you will hear from our publishers why they have decided to start their own digital publishing ventures.
Interview with Jim Koury of Diversity Rules Magazine.
PressPad gathers publishers from all walks of life. The most crowded segments are dedicated to fashion, lifestyle and LGBT and Diversity Rules Magazine is one among them. It is a niche magazine focusing on the queer community and its allies.
Australian Street Car is a car magazine that covers modified cars from early 1900’s through to present day modern cars. It features car shows, drag racing, circuit racing, drifting, and everything else in the Australian car scene.
Your Nails Magazine is all about nails and what involves to be or to become a nail technician. This is strictly trade magazine for professionals in the nail industry founded by Karolina Boczek.
In this article you will also read how digital magazine promotes itself, and what mediums are being used to reach out target readers.
OUTFIT Cornwall Digital Magazine is all about improving people’s lives. Cornwall UK is an exciting and dynamic place to live. There is lots of countryside, sports and water for people to take part in and OUTFIT Cornwall is about getting people out and about, making the most of their lives being healthy in the process.
In this article you will read about the experience and insights from Ian Michael Pogonowski who started his digital magazine in the Summer of 2013.
We did it! We have just published our own mobile magazine, in which we share our knowledge on digital publishing and content marketing ideas. We are a company that creates an easy-to-use digital publishing technology, and PressPad goes where Adobe is too corporate and Mag+ is too complicated.
We want the Digital Publishing Guide magazine to be a model publication, which will allow publishers all over the world to achieve even better business results by using the good practices presented below.
In this article, you will learn what techniques we have used to promote our magazine online and to increase its downloads from App Store and Google Play. We also have some statistics for those who are interested.
“Talking New Media” has recently posted a very interesting article covering their behind-the-scenes experience of building their own iPad magazine application.
They definitely got to know what it would be like to build an app for publishing a magazine on iPad having none (or very little) experience with delivering for Apple App Store. But aren’t they a publisher rather than an app developer?
If you are planning to hire a freelance developer to code your own magazine app, hold on because there might be a more effective solution which really works.
There are many ways to popularize your digital magazine so that it would be increasingly and more willingly downloaded from App Store. A lot depends on the starting factors, such as whether you already publish your title on other platforms, whether you already have printed edition readers, and whether they belong to a model group of digital edition readers.
In order to answer these questions, we took a closer look at 10 most popular magazines published by PressPad, to check whether there exist any activities that are common to the publishers who can boast a large number of digital magazine app downloads.
Your app is your brand on App Store – if you are about to publish your digital magazine on mobile devices read this article and find out how to prepare a good looking digital magazine design, a recommendable content which is read with pleasure and which works on Apple mobile devices with iOS and Android controlled tablets and smartphones.
Your native PressPad app is a virtual kiosk and, at the same time, a reader visible in News Stand which allows readers to look through successive digital issues. A great advantage of such a solution is that you can put every issue in your PressPad publisher panel in a PDF format and subscribers of your magazine will instantly see successive issues on their tablets or smartphones.
Mobile Publishing is a necessary pivot for many titles. For some titles, it is the first medium for entering the market. In this article you will find out which arguments to choose, and how to present them in order to get your boss to like mobile publishing. After all, going mobile is a great way to reach new readers.
Mobile Publishing is a very strong trend, which is supported by changes in the business model of many publications. We have already witnessed the change of the distribution model and the transition to digital platforms, such great titles as Life or the NYT. Earlier this year, eMarketer made a prediction that “This Year, All Publishers Go Mobile”. To convince your boss to come onto the App Store platform, present the information, which you will find below, in anf appropriate form, relevant for your organization.